Yet another SEO term that is so broad that most people or business owners don’t know what to think about it.

Over the past 10 years, backlinks have taken on a completely new meaning. Spammy backlinks are unfortunately a part of some internet marketer’s plans of attack, and they will ultimately hurt your business in a big way.

So, what is a backlink? A backlink is essentially a vote from another website pointing towards your website. Think of it like a mention in an article. That article may be a blog, or another article on a page that links back to a page on your website.

Backlinks are one major part of the google algorithm, especially for the more competitive niches or industries out there.

What do you need to think about when it comes to backlinks for your business?

  1. Making sure that the internet marketing or SEO company that you are working with has a well thought out backlink plan.
  2. Does your provider continually look for different ways to get you backlinks? Will your provider listen to you if you want to get backlinks from certain places?
  3. Does your SEO guru know that they can also build less authoritative backlinks through blogs? If they don’t, then maybe you should run the other way.

Need to learn more to wrap your head around backlinks, or just want an SEO provider who can do the dirty work for you? Click the button below to schedule an exploratory call today.