Content is perhaps the most important pillar of the SEO on your website, but what EXACTLY does this mean?
Having relevant content on your website means having well-written, keyword-driven material that Google can use to better define the purpose of your website. When Google knows about the services your business offers based on the content, your website will naturally rank higher when people search for those very services.
Seems simple, right?
It can be, but it can also be extremely complicated. Content needs to be original and varied, but the alt text and meta data of the information on your site needs to speak to Google as well. The bottom line is that good content is there to generate revenue for your business. At Schure Consulting, we know just how to make that happen.