Importance of Focusing on Long Tail Keywords in SEO

the importance of long tail keywords in SEO

Digital marketers understand the importance of being visible online. If you are not among the top searched websites, then there is a high probability that your efforts to create content are more likely to fall short of achieving your goal. A practical approach of always appearing among the top searched pages is using long-tail keywords. […]

DIY Tips: How to Boost Your SEO & Rankings

A lot goes into search engine optimization (SEO). The bottom line is, SEO shapes your local marketing strategy. It is all about increasing your website traffic and generating quality leads from organic search results. SEO is a broad topic, but we want to break it down into meaningful insights that will help you rise above your competition. […]

Tips To Enhance Your Local Business With Digital Marketing

With the Christmas vibe sneaking in, you would want your customers to start spending during this holiday week. But, they can turn to your competitors if they cannot find your store online. Gear up to snatch the market’s attention with strong result driven digital marketing strategies to grow your business online. The early you start […]

Search Intent and the Importance of it for SEO

Search intent is important in digital marketing because you need to know what the user is actually looking for. What is their end game when searching for the words or phrases they type into the search bar? Whether specific or mixed, the intent of the searcher is important to know when putting content, websites, or […]

Why Do Businesses Need SEO?

Businesses Need SEO

In recent decades we have experienced a giant leap in terms of technology and digitalization. As access to the internet is now easily available, every firm is updating their presence online to entertain and engage more audiences in uncomplicated ways for generating more ROI.  SEO or Search Engine Optimization is one of the best services […]

Why Reputation Management and Reviews are SO Important for your Local Business

When you think of Reputation Management, most likely the first thing that comes to mind is the amount of 5-star reviews your business has. Whether that is on Google, Facebook, Yelp, or a smaller niche site like Houzz or TripAdvisor, you no doubt think ‘Well, I’m doing okay, I have x number of reviews.’ The one […]

The Importance of Long Tail Keywords for your Website

When most businesses hear the term ‘Long tail keywords’, they don’t have much of an idea what that means. They probably just think that it’s another geeky SEO term that they don’t need to worry about, because they are simply running their business. Well, why not take some time to explain in further detail what […]